Some people have odd ideas about an ideal Santa Claus. A non-scientific online survey by GraphicSprings, of not very many people found surprising results when they asked people in the U.S. and U.K for suggestions on a new and improved Santa. A gender neutral Santa in skinny jeans? He might want to avoid Texas.
Respondents ranged from 18 to 65+ and were based in both the UK and US. We used Google surveys and gathered responses during October and November 2018.
Suggestions on how to change Santa were gathered from an open survey of 400 respondents from both the UK and US.
A selection of these suggestions were then voted on by over 4000 people across the UK and US, with the most popular visualised in our graphic.
Total responses:
1006
Answer
Answer by percent US
Answer by number US
Answer by percent UK
Answer by number UK
Total Answer by number
Total % of all answers
Total % of those who would change
He should have an iphone
9.23%
46
7.25%
37
83
8.2
23
He should wear sneakers/trainers
8.38%
42
9.12%
46
88
8.8
25
He should wear jewelry
4.74%
24
2.34%
12
36
3.5
He should have dreadlocks
4.31%
22
5.12%
26
47
4.7
His fur should glow in the dark
4.43%
22
2.96%
15
37
3.7
He should be more 'hipster'
3.61%
18
8.77%
44
62
6.2
18
None of the above
71.11%
356
68.30%
345
701
69.7
353
We asked the public how they would modernise Santa's Transport
Total responses:
1009
Answer
Answer by percent US
Answer by number US
Answer by percent UK
Answer by number UK
Total Answer by number
Total % of all answers
Total % of those who would change
He should travel in a flying car
13.79%
70
15.69%
79
149
14.7
22
He should use a hyperloop
6.03%
30
8.49%
43
73
7.3
He should have a hoverboard
9.07%
46
12.92%
65
111
11.0
17
He should have a limousine
6.89%
35
6.69%
34
69
6.8
He should use Amazon Prime
16.53%
83
13.59%
69
152
15.1
23
He should travel in an electric car
10.03%
51
11.85%
60
110
10.9
None of the above
57.82%
291
53.67%
271
562
55.7
664
We asked the public how they would modernise Santa.
Total responses:
1011
Answer
Answer by percent US
Answer by number US
Answer by percent UK
Answer by number UK
Total Answer by number
Total % of all answers
Total % of those who would change
He should drink beer
6.19%
31
7.53%
38
69
6.9
He should look younger
5.02%
25
6.34%
32
57
5.7
He should have tattoos
7.35%
37
8.52%
43
80
7.9
20
He should go on a diet
6.75%
34
9.89%
50
84
8.3
21
He should get a new hairstyle
7.14%
36
7.40%
37
73
7.3
18
He should shave his beard
4.73%
24
2.69%
14
38
3.7
None of the above
73.44%
372
71.18%
359
731
72.3
402
If you could 'rebrand' Santa for modern society, what gender would he be?
Total responses:
1015
Answer
Answer by percent US
Answer by number US
Answer by percent UK
Answer by number UK
Total Answer by number
Total %
Male
70.79%
364
73.71%
369
733
72.2
Female
10.58%
54
10.62%
53
108
10.6
Gender neutral
18.64%
96
15.67%
79
174
17.2