When natural disaster strikes, it is the American way to unite. Sometimes in unexpected ways.
And here it is, in response to the deadly and widespread devastation of the wildfires in California…
Sierra Nevada brewery in Chico California has developed a special beer and all of the money from its sale will go to relief and recovery. But there’s more… Sierra Nevada has asked brewers across America to join the project, and so far some 400 have agreed to do it, breweries of all sizes, malt and hops suppliers too, and more joining every day.
Sierra Nevada is providing the recipe for this special IPA, as well as the name…… “Resilience” IPA. Be on the lookout as we move into 2019.
Resilience ….just another version of Houston/America Strong.