Carmakers are showing off technology and innovation in Texas through this weekend.
The Dallas-Fort Worth Auto Show has more than half-a-million square feet of new cars, trucks and SUVs on display at the Kay Bailey Hutchison Convention Center in Downtown Dallas.
The five-day event runs through Sunday and “is the ideal opportunity for consumers to compare styling and pricing of every major line make under one roof in just a few hours,” according to the event’s organizer.
At least 10 2019 models are on display for the first time in region, including the revived Ford Ranger, Ford Edge ST, Ford Bullitt Mustang specialty vehicle, Hyundai Veloster, Jeep Cherokee, Lincoln Nautilus and MKC, Porsche Cayenne, Dodge RAM 1500 and Toyota Avalon.
Other high-end vehicles on display include the 2017 Ford GT Supercar, one of only 89 ever manufactured, and ultra-luxury offerings from Aston Martin, Bentley, Karma, Lamborghini, Maserati, McLaren and Rolls-Royce.
Among the major trends are crossover vehicles, which are growing in popularity among 40-somethings with kids and retirees ready for road trips.
Brad Franz, a senior manager for Chevrolet, speaking from the auto show floor, tells Newsradio 740 KTRH that technology and creature comforts inside SUVs and crossovers have stepped up to meet buyer demands.
These vehicles, he says, are evolving into mobile “living rooms” that serve as a “mobile command center” for 40-somethings with kids as well as retirees who are looking for a road-trip vehicle.