Google says it's going to start labeling news stories true or false. But the question is who'll check the fact-checkers?
Most, if not all, of the major fact checking sites, like Politifact and Snopes, lean left.
"You've got Google and Facebook trying to think they're the ones to decide what's real and what's fake and who's to say they know what they're doing?"
Media critic Professor Jeff McCall says the fact checking should be done by the news consumer.
"So, I think this is a really bad idea to think that we're going to have tech companies trying to decide for us what's fake and what's not."
Professor McCall says all of this amounts to private censorship and while not illegal, it is unethical.
"When you go to the Internet and you want to Google something you're on your own little fact check situation of your own and you're on your own mission for information and the fact that Google is going to try to help decide for you or guide you in certain ways is certainly outside their purview."
Google says fact check boxes will not be applied to every search and only publishers that are “algorithmically determined to be an authoritative source of information” will be used.