The event takes place the day after the Ugadi festival which is the New Year according to the Hindu Lunar calendar. The annual ‘Pidakala War’ has people of neighboring villages take part in symbolic battles signifying a mythological Hindu marriage dispute. One side throws cow dung cakes, or pidakala, in the name of Goddess Bhadrakali, and the other side does so in the name of Lord Veerabhadraswarmy. After a winner is called, everyone celebrates the two gods’ wedding. It is believed that the ritual brings health, prosperity, and rain to the villages. Despite this, every year some participants are injured in the cow dung war, but locals believe the injuries will heal within three days.
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