Well this is certainly one way to fight the fight for gender equality. I'm not sure it's the SEXIEST way, but it's definitely a NOTICEABLE way.
According to a new study, only 77% of women under 24 now shave their ARMPITS. Just four years ago, 95% of women shaved 'em. And the percentage of women who shave their legs has dropped from 92% in 2013 to 85% now.
The main reason apparently ISN'T to send a message about society's beauty standards, though. A beauty industry expert says it's a response to women realizing a lot of shaving and hair removal products are bad for their skin.