Holiday Shopping could be slow this year. Ryan Morfin says there will be fewer dollars spent, but it's not fatal. Morfin, Financial Strategist, and Wentworth CEO, and says, "Covid is not going to cancel this holiday season. The average American household is projected to spend around $1,400 for the holidays. That's about 7% down from last year." Morfin says online shopping is up 35% from last year and will take over half of the holiday spending. Retailers are coming back with online purchasing and flexible delivery. "You're starting to see more and more retailers realize they've GOTTA have a digital go-to-market strategy to compete. From a consumer's standpoint, most of the best deals are going to be had on Cyber Monday instead of the traditional Black Friday."
That leads us to our poll question today.